Use Case: Investor Pitch Preparation for Early Stage B2B Entrepreneurs

Who?

Entrepreneurs and Startups

1. Validate your business idea and understand your market potential.
2. Prepare compelling investor pitches with credible data.

The Challenge: 

Investors want to see your market potential during your pitch. Presenting a detailed market sizing will promote investor confidence and demonstrate a data-backed pitch deck. 

However, calculating market sizes like Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) can be complex, time-consuming, and expensive. A founder’s resources are already spread thin; trying to layer in detailed market analysis work can cause a major headache.

Our Solution:

Our self-serve Market Sizing application simplifies this process by providing an intuitive platform that helps you:

• Select Target Market Segments easily
• Use our user-friendly interface to choose your market segments from simplified industry classifications.
• Add multiple segments to cover all areas relevant to your business.
• Input business details with guided questions:
• Answer straightforward questions about your revenue model and pricing.

No need for expert knowledge in market research or data analysis.

The Outcome

Receive instant, accurate market calculations:

• • • Automatically compute your TAM, SAM, and SOM based on your inputs.
    • Access detailed geographical insights down to the county level.
    • Get easy-to-read graphs and charts that illustrate your market potential.
    • Use these visuals in presentations, reports, or strategy sessions.
    • Utilize our company lookup feature to identify key players in your chosen segments.
    • Compare different market segments to find the most promising opportunities.

Benefits

Data-Driven Pitch Deck: The Founder now has a pitch deck enriched with credible, data-backed market sizing visuals and insights.

Increased Investor Confidence: The detailed market analysis demonstrates thorough preparation, making the startup more attractive to investors.

Time and Cost Efficiency: The Founder saved significant time and resources compared to hiring a market research firm or conducting manual research. The wizard-style interface simplifies complex market sizing processes, making it accessible even to those without a background in market research.

Startup Strategic Clarity: The Founder gained a better understanding of the market, informing both the pitch and the overall business strategy.

Emotional Impact:

• Confidence: Empowered by having solid data to support business claims.
• Relief: Alleviated stress of preparing for investor meetings with reliable information at hand.
• Professionalism: Feels more professional and prepared, enhancing the startup’s image.

Questions? Our team would love to hear from you, so please get in touch! 

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• Use Case: Confirming an Investment Hypothesis