Browse our insights, guides, and use cases to make smart, informed decisions about growing your business.
What VC investors want to know: Learn how to present market sizing, insights, and a compelling pitch to secure funding for your startup.
A step-by-step guide to bottoms-up market sizing for entrepreneurs. Learn to calculate TAM, SAM, and SOM with real data to make informed decisions.
Learn how startups can accurately size their TAM, SAM & SOM to attract investors, set realistic revenue targets, and drive growth.
See how a health-tech founder used Olympus Intel to build investor-ready TAM, SAM, and SOM projections—turning complex data into a winning pitch deck.
Discover the top public and private datasets—NAICS, BLS, Census, CBP & more—to power your TAM, SAM & SOM calculations. Learn how to use each.
Olympus Intel helps an investment firm break into new verticals and grow their porfolio after using Olympus Intel's market-sizing data.
How to understand startup's market size and present the data to investors during your pitch.
When to use top-down or bottom-up market sizing to nail your VC pitch and gain insights about your business viability
Generate investor-ready insights from your TAM, SAM & SOM models in seconds. Try Olympus Intel’s new AI feature—available on Pro & Enterprise.
Easily estimate market sizes by profession to find your ideal customers faster with Olympus Intel's occupation-based market-sizing tools.
Uncover market potential and optimize business strategy with Market Opportunity Simulator, available to Olympus Intel Professional and Enterprise...
Master Market Entry Analysis for startups. Learn key steps, overcome challenges, and see how Olympus Intelligence simplifies your market entry...
Optimize pricing strategies with our self-serve Market Sizing app. Input scenarios, calculate TAM, SAM, SOM, and make data-driven decisions instantly.
Validate your business idea with our self-serve Market Sizing app. Instantly calculate TAM, SAM, and SOM to make informed decisions using data-driven...
Validate investments with our self-serve Market Sizing app. Calculate TAM, SAM, and SOM effortlessly to access accurate market data for informed...
A market sizing tool helps you gather the answers to the most common investor questions when making your early-stage investment pitch.
Learn how to calculate your Serviceable Obtainable Market (SOM), understand how it differs from TAM & SAM, and set realistic near-term targets.
Discover how to calculate your Serviceable Addressable Market (SAM) to focus resources effectively and drive realistic growth strategies in your...
Learn what Total Addressable Market (TAM) is, why it matters, and how to calculate it to unlock your business's growth potential.
Learn the difference between Total Addressable (TAM), Service Addressable (SAM), and Service Obtainable (SOM) Markets, and how to calculate each.
Discover the basics of market sizing and why it's crucial for founders to have a validated and transparent model to base their company on.
